▲ BUY
10
/ 10
Conviction
$ Value
$1.0M
Shares
92,300
Price
$11
Filed
Aug 11
▶ Why this score? (10/10)
- ✓ Open market buy (+3)
- ✓ Trade value >= $1.0M (+2)
- ✓ % of holdings >= 20% (+2)
- ✓ C-suite insider (+2)
- ✓ Director (+1)
- ✓ Cluster: 5 insiders buying (+2)
- ✓ Not a 10b5-1 plan (+1)
Insider
Name
Conrad Thomas
Title
Chief Executive Officer
CIK
0001522484
Roles
Director
Officer
Transaction Details
Transaction Date
2025-08-08
Code
P
Table
Non-Derivative
Ownership
Direct
Equity Swap
No
Shares After
242,778
Footnotes
Represents the weighted average purchase price per share. The shares were purchased in the open market in multiple transactions at prices ranging from $10.94 to $11.275 per share. The Reporting Person undertakes that he will provide full information regarding the number of shares purchased at each price upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Filing Info
Conrad Thomas's History
| Date | Ticker | Type | Value |
|---|---|---|---|
| 2025-11-17 | SONO | ▲ | $1.0M |
| 2025-08-08 | SONO | ▲ | $1.0M ★ |
| 2025-07-22 | SONO | A | $0 |
| 2025-07-11 | SONO | M | — |
| 2025-07-11 | SONO | F | $165K |
| 2025-07-11 | SONO | M | $0 |
| 2025-06-13 | SONO | M | — |
| 2025-06-13 | SONO | F | $151K |
| 2025-06-13 | SONO | M | $0 |
| 2025-05-13 | SONO | M | — |
Other Insiders at SONO (90d)
| Insider | Bought | Sold | Last |
|---|---|---|---|
| Coliseum Capital Management, LLC | $46.9M | — | 2026-03-17 |
| GENACHOWSKI JULIUS | — | — | 2026-03-06 |
| Darrell Bracken | — | — | 2026-03-05 |
| Boone Karen | — | — | 2026-03-05 |
|
Lazarus Edward P
Chief Legal & Bus Dev Officer
|
— | — | 2026-02-13 |
| Coles Joanna | — | — | 2026-03-05 |
| FIELDS MANDY J | — | — | 2026-03-05 |
| Kennedy Joseph Jude | — | — | 2026-03-05 |
| Barra Hugo | — | — | 2026-03-05 |
| Mildenhall Jonathan | — | — | 2026-03-05 |
|
Casey Saori
Chief Financial Officer
|
— | — | 2026-02-13 |
| Arabia Carmine | — | — | 2026-03-05 |