$ Value
$49K
Shares
6,988
Price
$7
Filed
Apr 3
Insider
Name
Ehrlichman Matt
Title
CEO, CHAIRMAN AND FOUNDER
CIK
0001515184
Roles
Transaction Details
Transaction Date
2026-04-02
Code
S
Table
Non-Derivative
Ownership
Direct
Equity Swap
No
Shares After
17,203,688
Footnotes
This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting and settlement of restricted stock units ("RSUs") that vested on April 1, 2026 on the semi-annual vesting of the Reporting Person's May 20, 2022 RSU grant. The Issuer has adopted this sell-to-cover method as the sole means for plan participants to satisfy tax withholding obligations in connection with the settlement of awards. The 48-month vesting period, which commenced on April 1, 2022, has concluded for this award, which is now fully vested. | The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $6.92 to $6.98 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. | Issuer common stock held by West Equities, LLC over which the Reporting Person has sole voting and dispositive power.
Filing Info
Ehrlichman Matt's History
| Date | Ticker | Type | Value |
|---|---|---|---|
| 2026-04-21 | PRCH | ▼ | $984K |
| 2026-04-17 | PRCH | ▼ | $896K |
| 2026-04-14 | PRCH | ▼ | $802K |
| 2026-04-14 | PRCH | ▼ | $197K |
| 2026-04-09 | PRCH | ▼ | $867K |
| 2026-04-07 | PRCH | A | $0 |
| 2026-04-07 | PRCH | A | $0 |
| 2026-04-07 | PRCH | ▼ | $136K |
| 2026-04-07 | PRCH | ▼ | $180K |
| 2026-04-07 | PRCH | ▼ | $195K |
Other Insiders at PRCH (90d)
| Insider | Bought | Sold | Last |
|---|---|---|---|
|
Ehrlichman Matt
CEO, CHAIRMAN AND FOUNDER
|
— | $4.3M | 2026-04-21 |
|
Neagle Matthew
Chief Operating Officer
|
— | $2.3M | 2026-04-21 |
|
Tabak Shawn
CHIEF FINANCIAL OFFICER
|
— | $372K | 2026-04-21 |