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M 10b5-1 Plan

$ Value

$614K

Shares

30,000

Price

$20

Filed

Feb 5

Insider

Name

Stoppelman Jeremy

Title

Chief Executive Officer

CIK

0001541476

Roles

Director Officer

Transaction Details

Transaction Date

2026-02-03

Code

M

Table

Non-Derivative

Ownership

Direct

Equity Swap

No

Shares After

994,827

Footnotes

Represents the grant of restricted stock units that vest in equal quarterly installments over four years from the date of grant. | On January 25, 2023, the Reporting Person was granted performance-based restricted stock units covering 70,834 shares of the Issuer's common stock at the target performance level, zero to 200% of which would become eligible to vest based on the achievement of performance goals. On February 3, 2026, the performance criteria were met, resulting in 55,796 shares becoming eligible to vest on February 20, 2026, subject to the Reporting Person's continued service with the Issuer. | Shares were sold pursuant to a duly adopted 10b5-1 trading plan, adopted by the reporting person on May 19, 2025. | The sales price reported is the weighted average sale price for the number of shares sold. These shares were sold in multiple transactions at prices ranging from $25.35 to $26.28, inclusive. Full information regarding the number of shares sold at each separate price will be supplied upon request by Securities and Exchange Commission Staff, the Issuer or a security holder of the Issuer. | The sales price reported is the weighted average sale price for the number of shares sold. These shares were sold in multiple transactions at prices ranging from $26.38 to $27.035, inclusive. Full information regarding the number of shares sold at each separate price will be supplied upon request by Securities and Exchange Commission Staff, the Issuer or a security holder of the Issuer. | The sales price reported is the weighted average sale price for the number of shares sold. These shares were sold in multiple transactions at prices ranging from $24.31 to $25.29, inclusive. Full information regarding the number of shares sold at each separate price will be supplied upon request by Securities and Exchange Commission Staff, the Issuer or a security holder of the Issuer. | The sales price reported is the weighted average sale price for the number of shares sold. These shares were sold in multiple transactions at prices ranging from $25.34 to $25.40, inclusive. Full information regarding the number of shares sold at each separate price will be supplied upon request by Securities and Exchange Commission Staff, the Issuer or a security holder of the Issuer. | The sales price reported is the weighted average sale price for the number of shares sold. These shares were sold in multiple transactions at prices ranging from $23.98 to $24.46, inclusive. Full information regarding the number of shares sold at each separate price will be supplied upon request by Securities and Exchange Commission Staff, the Issuer or a security holder of the Issuer. | Fully vested.

Filing Info

Accession No.

0001541476-26-000003

Form Type

4

Issuer CIK

0001345016

Stoppelman Jeremy's History

Date Ticker Type Value
2026-02-20 YELP F $991K
2026-02-05 YELP M $127K
2026-02-05 YELP $150K
2026-02-05 YELP M $127K
2026-02-04 YELP M $614K
2026-02-04 YELP $728K
2026-02-04 YELP $15K
2026-02-04 YELP M $614K
2026-02-03 YELP A $0
2026-02-03 YELP A $0

Other Insiders at YELP (90d)

Insider Bought Sold Last
ANDERSON FRED D 2026-03-01
Schwarzbach David A
Chief Financial Officer
$387K 2026-04-15
Nachman Joseph R
Chief Operating Officer
$231K 2026-03-06
Stoppelman Jeremy
Chief Executive Officer
$6.7M 2026-02-20
Green Logan 2026-03-01
Jedda Dan $31K 2026-02-23
Eaton Sam
Chief Technology Officer
2026-03-04
Saldanha Craig
Chief Product Officer
$89K 2026-04-01
Amara Carmen
Chief People Officer
2026-03-04