← Back
$VITL All transactions

Vital Farms, Inc.

▼ SELL 10b5-1 Plan

$ Value

$770K

Shares

16,700

Price

$46

Filed

Aug 14

Insider

Name

Diez-Canseco Russell

Title

PRESIDENT AND CEO

CIK

0001818591

Roles

Director Officer

Transaction Details

Transaction Date

2025-08-12

Code

S

Table

Non-Derivative

Ownership

Direct

Equity Swap

No

Shares After

702,476

Footnotes

These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2025. | The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $45.39 to $46.31 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. | Includes 277 shares that were acquired on May 15, 2025 under the Issuer's Employee Stock Purchase Plan in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c).

Filing Info

Accession No.

0001818591-25-000004

Form Type

4

Issuer CIK

0001579733

Diez-Canseco Russell's History

Date Ticker Type Value
2025-11-17 VITL A $8K
2025-10-08 VITL $232K
2025-10-08 VITL $197K
2025-09-11 VITL G $0
2025-09-10 VITL $745K
2025-09-10 VITL $45K
2025-08-12 VITL $770K
2025-05-22 VITL A $100K
2025-05-22 VITL M $0
2025-05-12 VITL M $210K

Other Insiders at VITL (90d)

No other insider activity at this issuer in the last 90 days.