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$CELH All transactions

Celsius Holdings, Inc.

J

$ Value

$6.8M

Shares

259,797

Price

$26

Filed

May 23

Insider

Name

Milmoe William H.

Title

CIK

0001443194

Roles

10% Owner

Transaction Details

Transaction Date

2025-05-23

Code

J

Table

Non-Derivative

Ownership

Indirect

Equity Swap

Yes

Shares After

259,797

Footnotes

The Reporting Person is the manager of CD Financial LLC ("CDF") and a trustee of the Carl DeSantis Revocable Trust, which owns a 99% beneficial interest in CDF. CDF is the record holder of the shares of common stock of Celsius Holdings, Inc. ("CELH") which are the subject of this report. The Reporting Person has shared voting and dispositive power with respect to such shares. | On May 21, 2025, May 22, 2025, and May 23, 2025, CDF settled three tranches of a prepaid variable forward sale transaction (the "VPF") entered into on July 5, 2022 with an unaffiliated third-party buyer. For these three tranches of the VPF, CDF elected full physical settlement. | In full physical settlement of each of these three tranches of the VPF, the contract for the VPF obligated (i) CDF to deliver to the buyer 259,797 shares (adjusted for stock splits) of CELH common stock T+1 (the "Share Number") following the maturity of these tranches (occurring on May 20, 2025, May 21, 2025, and May 22, 2025), and (ii) the buyer to pay CDF an amount in cash equal to: (a) if the volume-weighted average price of CELH common stock on the maturity date for the tranche (each, a "Settlement Price") was greater than $19.6784 (the "Floor Price"), but less than or equal to $26.2379 (the "Cap Price"), the product of (x) the Share Number and (y) the excess of Settlement Price over the Floor Price; and (b) if Settlement Price was greater than the Cap Price, the product of (x) the Share Number and (y) $6.5595. | On each of May 20, 2025, May 21, 2025, and May 22, 2025, the Settlement Price was greater than the Cap Price. Accordingly, CDF transferred to the buyer a number of CELH shares and the buyer paid CDF amounts in cash determined pursuant to the formula above.

Filing Info

Accession No.

0001829126-25-003954

Form Type

4

Issuer CIK

0001341766

Milmoe William H.'s History

Date Ticker Type Value
2026-04-15 INBP G $0
2026-04-15 INBP G $0
2026-03-24 INBP G $0
2026-03-24 INBP G $0
2026-01-21 CELH J $4.7M
2026-01-21 CELH J $0
2026-01-20 CELH J $4.7M
2026-01-20 CELH J $0
2026-01-16 CELH J $4.7M
2026-01-16 CELH J $0

Other Insiders at CELH (90d)

Insider Bought Sold Last
MILLER CHERYL 2026-02-27
Fieldly John
Chief Executive Officer
2026-02-27
Kravitz Hal 2026-02-27
Castaldo Nicholas 2026-02-27
Levy Caroline S 2026-02-27
DeSantis Damon 2026-02-27
Russell Joyce $148K 2026-03-02
Langhans Jarrod
Chief Financial Officer
2026-04-18
Storey Paul H.
Chief Supply Chain Officer
2026-02-27
Mattessich Richard Stephen
Chief Legal Officer
2026-02-27
Melotte Hans MJ 2026-02-27
Hanson Eric
President & COO
2026-02-27
Lam Thi Tuyet Trinh
Chief Human Resources Officer
2026-03-02