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$CELH All transactions

Celsius Holdings, Inc.

J

$ Value

$0

Shares

100,000

Price

$0

Filed

Jun 23

Insider

Name

Milmoe William H.

Title

CIK

0001443194

Roles

10% Owner

Transaction Details

Transaction Date

2025-06-18

Code

J

Table

Derivative

Ownership

Direct

Equity Swap

Yes

Shares After

100,000

Footnotes

On June 16, 2025, the Reporting Person entered a prepaid variable forward sale contract with an unaffiliated third-party purchaser. The contract obligates the Reporting Person to deliver to the purchaser up to 100,000 shares of Celsius Holdings, Inc. ("Celsius") common stock (or, at his election, an equivalent amount of cash based on the market price of Celsius common stock) at the maturity of the contract (occurring on June 21, 2027). In exchange for assuming this obligation, the Reporting Person received a cash payment of $3,798,794.10 on June 23, 2025. | The Reporting Person pledged 100,000 shares of Celsius common stock (the "Pledged Shares") to secure his obligations under the contract and retained dividend and voting rights in the Pledged Shares during the term of the pledge. The contract provides that, under the default settlement method, the number of shares of Celsius common stock that he would be obligated to deliver to the purchaser in respect of each maturity date would be determined as follows: if the volume-weighted average price of Celsius common stock on the designated valuation date for the applicable component (each, a "Settlement Price") is (a) less than or equal to $39.2979 (the "Floor Price"), the Reporting Person will deliver to the buyer all of the Pledged Shares for the applicable component; | (b) greater than the Floor Price but less than or equal to $52.3972 (the "Cap Price), the Reporting Person will deliver to the buyer the number of shares equal to 100% of the Pledged Shares for the applicable component multiplied by a fraction, the numerator of which is the Floor Price and the denominator of which is such Settlement Price and; (c) greater than the Cap Price, the Reporting Person will deliver to the buyer the number of shares equal to 100% of Pledged Shares for the applicable component multiplied by a fraction, the numerator of which is the Floor Price plus the excess of such Settlement Price over the Cap Price, and the denominator of which is such Settlement Price. Subject to certain conditions, the Reporting Person may also elect to (x) net-settle the contract with cash or shares or (y) fully settle the contract with 100% of the Pledged Shares in exchange for a variable cash payment determined based on the relevant Settlement Price.

Filing Info

Accession No.

0001829126-25-004649

Form Type

4

Issuer CIK

0001341766

Milmoe William H.'s History

Date Ticker Type Value
2026-04-15 INBP G $0
2026-04-15 INBP G $0
2026-03-24 INBP G $0
2026-03-24 INBP G $0
2026-01-21 CELH J $4.7M
2026-01-21 CELH J $0
2026-01-20 CELH J $4.7M
2026-01-20 CELH J $0
2026-01-16 CELH J $4.7M
2026-01-16 CELH J $0

Other Insiders at CELH (90d)

Insider Bought Sold Last
MILLER CHERYL 2026-02-27
Fieldly John
Chief Executive Officer
2026-02-27
Kravitz Hal 2026-02-27
Castaldo Nicholas 2026-02-27
Levy Caroline S 2026-02-27
DeSantis Damon 2026-02-27
Russell Joyce $148K 2026-03-02
Langhans Jarrod
Chief Financial Officer
2026-04-18
Storey Paul H.
Chief Supply Chain Officer
2026-02-27
Mattessich Richard Stephen
Chief Legal Officer
2026-02-27
Melotte Hans MJ 2026-02-27
Hanson Eric
President & COO
2026-02-27
Lam Thi Tuyet Trinh
Chief Human Resources Officer
2026-03-02