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$SAM All transactions

BOSTON BEER CO INC

A

$ Value

$0

Shares

309

Price

$0

Filed

Mar 3

Insider

Name

Fritsch Annette N

Title

VP of Product Design and R&D

CIK

0001943671

Roles

Officer

Transaction Details

Transaction Date

2026-03-01

Code

A

Table

Derivative

Ownership

Direct

Equity Swap

No

Shares After

617

Footnotes

The Issuer net withheld the vesting of a percentage of shares to satisfy the tax obligations of the Reporting Person flowing from the vesting of Restricted Stock Units ("RSUs"). The Reporting Person had a total of 914 RSUs vest on March 1, 2026. | The shares reported include 8,541 shares of restricted stock subject to vesting conditions. | The Performance-Based Stock Options were granted pursuant to the Issuer's Employee Equity Incentive Plan ("EEIP") on March 1, 2023. The extent to which the options were exercisable was dependent upon the Company achieving certain compounded annual growth rate targets based on net revenue growth in Fiscal Year 2024 over Fiscal Year 2022. In February 2025, the Compensation Committee determined that the performance criteria had been achieved, and as such the options will vest in three equal installments on March 1 in the years 2025-2027, contingent on the Reporting Person's continued employment with the Issuer on the applicable vesting dates.

Filing Info

Accession No.

0001943671-26-000001

Form Type

4

Issuer CIK

0000949870

Fritsch Annette N's History

Date Ticker Type Value
2026-03-01 SAM F $61K
2026-03-01 SAM A $0
2025-08-08 SAM $102K
2025-08-08 SAM $30K

Other Insiders at SAM (90d)

Insider Bought Sold Last
Fisher Cynthia A 2026-04-02
Lysyj Lesya
Chief Marketing Officer
2026-03-01
Murphy Matthew Donal
CAO & VP of Finance
2026-03-20
HEATH TARA L.
Chief Legal Officer
2026-03-01
Fritsch Annette N
VP of Product Design and R&D
2026-03-01
Reynoso Diego
CFO and Treasurer
2026-03-01
Hodges Philip A.
Chief Operating Officer
2026-03-01
Crowley Michael R.
Chief Sales Officer
2026-03-01
Savastano Philip E.
Chief Supply Chain Officer
2026-03-01
Boynton Laura J.
Chief People Officer
2026-03-01